YouTubes Chase for Streaming-TV Ad Dollars Faces Hurdles

YouTubes Chase for Streaming-TV Ad Dollars Faces Hurdles 1

YouTube wants advertisers to spend more to reach the consumers who are increasingly using their television to watch videos on its platform. The effort is a bid for a piece of the massive ad budgets that go toward traditional TV as well as the fast-growing ad spending earmarked for streaming TV.

Author: Webmaster

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